Service Design

Service design is like running a 4x4 relay. Each person needs to know what and when that baton is coming and nail the hand-off. Of course the end to end service is much more complicated. I have used this tool in the UX toolkit frequently to define interactions, channels, and touchpoints in order to align understanding across disciplines how it all connects, and the hand-offs.

My role

Lead design thinking workshops, provide journey and blueprint framework, direct or create artifacts, stakeholder management

Learnings

Early cross discipline collaboration, co-creation leads to buy-in, choose appropriate fidelity and tool for artifacts

Service blueprint for the Brand Team from inception to launch to crisis management.

Service blueprint for Energy Management. What are all the touch points and systems that are triggered for success?

Data Service Pipeline: Who is responsible for reach phase of the data journey and what happens to the data transformation?

Next

Product Transformations